A purchase path is less linear and more complicated than a marketing funnel. Effectively tap into those moments when customers are more likely to make a purchase by understanding the touchpoints where they're most likely to get influenced in the purchase path.
What key points are highlighted in this infographic?
- Interesting stats on your consumers
- User research on the product
- Social reviews impact on the brand
- Tips to reduce cart abandonment
- After-sales strategy of retailers
- Current trends in the retail market
Created by
- Bala Karthiga Muruganantham
- Marketing Consultant
